Why Blyk?
Blyk's personalised and direct approach is a perfect way for MTV to engage with its audience using the strength of its content to tell viewers about new shows.
Some of the ads have actually changed the types of music that i like. Thanks so much ive managed to discover a whole new style of music which i previously wouldnt have listened to.
Blyk makes mobile easy and cost-effective
On Blyk you make one call and have everything you need to plan, buy, execute and measure under one roof.
- An opted in, responsive 16-24 year old audience with extensive targeting capabilities
- Creative and production support to repurpose your creative assets to every mobile phone type
- Full reporting and campaign evaluation
It means that you can execute on mobile faster and at much lower cost than previously.
Blyk delivers market leading response rates
| Brand | Objective | Response rate |
| Brylcreen | Marketing with a message tailored to response | 49% |
| COI connexions | Facilitating a dialogue on a sensitive issues | 36% |
| Dizzee Rascal | Driving record sales through dialogue | 34% |
| Gradjobs.co.uk | Driving students to a recruitment fair | 42% |
| Penguin books | Sampling content in an innovative way | 67% |
| EFD - Semi Pro | Driving consideration through video content | 44% |
| JJB Sports | Personalised dialogue between brand and consumer | 62% |
